Electrical management of change going on Zhongshan Superman, "the whole industry chain," the early Empire.

<p align="left"> "5 years, Zhongshan Superman electrical sales to reach 7 billion, while the formation of electrical manufacturing, spare parts processing, cultural transmission three business sections, the establishment of the company," which is Zhongshan .Superman Electric from 2009 to 2013 Five-Year Plan target. .In order to achieve the grand blueprint, Zhongshan Superman electrical 2009 full set off a top-down management of change, the implementation of Chinese-style lean management, handling skills, strengthen research and development, quality control department to re-combination and fully upgraded, more in-depth .increased research and development efforts, while establishing a "full quality control" of the quality control system. .</ P> <P> <P> <p align="left"> "Like all businesses, developed to a certain extent, if not to achieve changes in thought and philosophy, to continue to rest on our laurels because of conservative Chen can not be .long-term development, "director of marketing for Valley Electric Superman Zhongshan Chang Ma when he was in talking about the reasons for change. .Zhongshan Superman Electric in May 2009 to 12 months, for as long as 8 months of internal management changes to achieve realignment of the department structure and a comprehensive upgrade, while establishing a "full quality control" of the quality control system .; continue to strengthen and optimize the product structure, more broadly meet the market demand. .The most important thing is, through the management of change to promote the development of the internal management of the lean, and continue to copy the entire management system to the terminal, will lean management depth to the terminal, in-depth to the market line. .</ P> <p align="left"> Zhongshan Superman electrical Luo Zijian general manager, said the whole industry chain, a company must be able to integrate both upstream and downstream resources, but also on the market in the future temporary-and-coming manufacturers. .Through the integration of upstream and downstream resources to enhance the value of the products, and ultimately the multi-link, multi-category, multi-function combination, the overall operation of the organization in order to reach all sectors of interrelated, interconnected whole industry chain model. .Luo Zijian stress along the "whole industry chain," this path of development, Zhongshan Superman appliances will gradually become a service in the overwhelming majority of consumers, the implementation of national policy, and has R & D, innovative, credible, and "all .industrial chain, "the high-tech, energy-saving kitchen appliances Enterprise Group; become a strong sense of social responsibility, to long-term development of large enterprise groups. .</ P> <p align="left"> 2009 Superman for years, is a new sailing year. .Move from the company, for standard, to the Superman brand new strategy for 2009-2013 was officially launched, all of which show a hundred years, Zhongshan Superman brand appliances to build the confidence and determination. .This year, Superman, Zhongshan Electric has won the "National Hi-Tech Enterprise Certification", "private technology enterprises in Guangdong Province," the glorious title of "Famous Chinese Trademark", "successful home appliances brand", & ldquo .; Gold Record enterprises in Guangdong Province "," Chinese home appliance industry, the top ten brand channel member satisfaction "," Guangdong units outstanding contribution to enterprise culture "and other awards, the growing social influence; the same time, Zhongshan Electric Superman .settled in the country strong strong Suning, Gome, large Runhua, Shandong Electric and other large chain stores hundred and attended by about Shanghai International cabinets, kitchen, bathroom products and Technology Fair, China National Hardware Association, Congress of gas with the branch .and so on, industry influence is also rising. .Zhongshan Superman Electric is focused on creating product design, raw material procurement, storage and transportation, order processing, wholesale and retail operations and terminal control, "the whole industry chain", with the forward lean of the growing maturity of Management, Zhongshan Electric Superman "all .industrial chain, "Empire has been emerging. .</ P> <p align="left"> Valley MA Chang also revealed that in December 30, 2009, the company even went to one of the largest local-based marketing consulting agency to combat brand marketing signed a strategic cooperation agreement in order to complete .brand strategy to upgrade, and brand break out. .</ P>.