Recently, the reporters from China 3C industry's largest market research companies in the Ekon times market research company was informed that the 2008 gas water heater market concentration has been further enhanced, and sales of top ten million and, macro, Haier, forest, Sakura, Noritsu, Vantage, the total amount of the top ten brands account for more than $ 82.55%, higher than last year 3.64%, further increasing market concentration. Which, in 2008 the whole year million and to 21.93% market share compared to a minivan in the first place, second place by almost 4 percentage points, especially since October, 000 and a second distance gradually opened to the once opened December 8 percentage points. This is the million and a heater for the seventh consecutive year, the first national market share, while at the same time, in 2008, 000 and total amount of sales top the list.
It is understood that, from 2007 the residential gas water heater States since the implementation of energy efficiency standards, industry technical threshold increase, making the gas water heater market share step by step to the big brands set. Since June 1, 2008, in China, production, sale and import of gas water heater products must paste energy efficiency label. Including million and, forest, Haier, Vantage, gas appliances sold in the top ten brands, and the Chinese Institute of energy efficiency labeling standards Management Center, national gas equipment quality supervision and inspection center officials to start gas water heater energy efficiency labeling of paste. Gas water heater market rapid reshuffle, mainstream brands accounted for the vast majority of market share.
In 2008, the national energy-saving emission reduction asking for more, residents for environmental protection and energy conservation, sustainable use of product awareness enhancement. In last year's "two", CPPCC TSE Chiu Hwa lawyers first proposed that the national policy to energy-saving water heater to subsidies, direct consumers energy and money, so get the section. Million and was the first response, and the hypermarket cooperation, joint "energy subsidies" promote up to level of energy efficiency standards of condensing gas-fired water heaters, greatly contributed to the popularization of energy-saving gas water heater.
According to a million and Group President Lu Chukotka long introduction, 000 and adhere to technological innovation, promoting the industry's first combination of "energy-saving environmental protection gas appliances Center" completed, also established a "million and provincial Enterprise Technology Center" and "Guangdong Province energy-saving environmental protection gas appliance engineering technology research and Development Center, relying on the three major technology centers focus on research and development and energy saving, environmental protection, reduction of core technologies, and in the market to promote energy-saving products, high end is million and sales structure, sales share to growth.
In 2008, the "financial crisis" is sweeping the world, and spread to the real economy, gas water heater industry usher in a new round of reshuffle, 2007 top ten brand in 2008 basic consolidates its market position and to occupy a larger market share, which, 000 and, Haier, beauty is the market growth. Lu Chukotka long analysis finds that the reason why keep million and for the seventh consecutive year of growth, this has always been based on million and adhering to the thrifty, robust business style, insist on clear gas appliance development strategies, at the same time, to the aerospace quality standard requirements for product quality, and so on. 2008 million and timely follow up changes in the consumer market, launched in line with future development trends and consumer demand for energy-saving environmental protection products and to build a cost-effective product is million and in response to the financial crisis of the principal means.
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